The Collection.

Stay ahead of the curve with The Collection– our curated monthly marketing newsletter featuring industry trends, insights and advice.

Edition II - Modern Marketing: Rethinking Reach in the Digital Age

The evolving role of AI and algorithms in marketing—from data-driven audience targeting to how platforms and shifting success metrics shape modern strategy

Edition I - From Books to Business

The rise of student entrepreneurship at the University of Michigan and across college campuses — from brands and businesses built by students to the ways clubs, creators, and campus collaborations help ideas grow.

Feature Articles

Go beyond our Editions with exclusive feature articles — fresh ideas, inspiring voices, and stories worth diving into.

The Collection Newsletter

Our curated monthly newsletter– featuring industry trends, insights and advice to help you stay updated with marketing news.